
As the EU AI Act enters into force, clarity on your organisational role is vital to ensuring compliance with EU regulations:
- Provider: “natural or legal person, public authority, agency or other body that develops an AI system or a general-purpose AI model or that has an AI system or a general-purpose AI model developed and places it on the market or puts the AI system into service under its own name or trademark, whether for payment or free of charge”.
- Deployer: “natural or legal person, public authority, agency or other body using an AI system under its authority except where the AI system is used in the course of a personal non-professional activity”.
- Distributor: “natural or legal person in the supply chain, other than the provider or the importer, that makes an AI system available on the Union market”.
- Importer: “natural or legal person located or established in the Union that places on the market an AI system that bears the name or trademark of a natural or legal person established in a third country”.
- Product manufacturer: “places on the market or puts into service an AI system together with their product and under their own name or trademark”.
- Authorised representative: “natural or legal person located or established in the Union who has received and accepted a written mandate from a provider of an AI system or a general-purpose AI model to, respectively, perform and carry out on its behalf the obligations and procedures established by this Regulation”.
Understanding your entity type under the EU AI Act is the essential first step toward compliance.
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